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Branding Basics for Your Small Business • Week 1

  • SheHive 2505 Hilton Road Ferndale, MI, 48220 United States (map)

Brand Strategy: Determine Your Who & Why

In an interactive workshop, Nikkita will take you through a number of exercises she uses with her design clients to help you select your brand keywords, determining your brand alignment, and narrow in on your brand vision and direction.

About the Workshop Series

As a new business owner, you operate leanly, and you consider each decision carefully. When it comes to your brand, you might know you should have visual branding beyond just your logo, but you’re not where to start. The brand basics covered in this course will help your brand appear consistent in your marketing, social media, and print, so you can your story and reach your audience more effectively through design. Each of the four courses will walk you through a different facet of branding, whether you need help with just one aspect, or want to put it all together for greater impact.

Participants who attend all four sessions will receive a free 30-minute brand consult with the instructor to review your current branding and discuss tips and questions to refine.